Redefining Girl Power: The Mustang Mach-E Girls Club

I’ve loved Mustang® cars since before I could walk. And that’s not surprising – my dad loved his '69 GT so much that he had his initials embroidered on the seats. He definitely passed that passion on to me.

Despite being practically raised in a Mustang, it wasn’t on my radar when shopping for a new vehicle. I needed something with a bit more space for my family of four.

But when my husband and I first saw a Mustang Mach-E® SUV on the road, my heart skipped a beat, and I was immediately curious.

“What is that?”

The design was sleek, and I loved the clean look of the door pulls. And the storage space was just what I needed. As soon as I saw the badge, I was sold. I've owned mine for two years, and I’m still obsessed.

I still get goosebumps thinking about how excited my dad would be to hear that I officially joined the Mustang family. Sharing a love for these cars is one of the special ways I remember him.

After a full first day of ear-to-ear smiles driving on scenic highways, I decided to log into a few online enthusiast groups; I was all-in on the car and eager to find some women who felt the same. I thought back to the hours that my dad and I would spend in the garage – occasionally working on the ‘Stang, but really just enjoying our time together.

But I noticed a gap online – there were no spaces geared toward women who own the electric pony.

As I knew from my journey, many of us are first-time EV owners with unique motivations, needs, and wants. I was confident that other women were craving this type of space.

We needed a group where customization and women-centric ownership could be championed, with an emphasis on community. So, I figured, what’s stopping me from making one?

That’s where the Mustang Mach-E Girls Club comes in.

What started as a phone call has grown into an international, 2,500-member-strong organization.

I thought we might get a few hundred women joining, but looking back on this success, it’s clear that women wanted a space where there were “no dumb questions” – which is the motto of the Mustang Mach-E Girls Club.

It’s incredible what’s possible with a small group of hugely passionate women. Victoria Huerta has been with me on this journey since the beginning.

"When I discovered the Mustang Mach-E I was thrilled to own a Mustang again," Victoria said. "I never thought I could love a car more than my Model X, but the Mach-E has surpassed all my expectations."

Our Facebook group remains the main gathering point. Victoria's expert moderator skills truly make the group a resource for owners. Managing the vast amount of shared information is a Herculean task, and she ensures it's accessible and organized.

Beyond being a forum for questions, the group has become a genuine, welcoming community where women share photos, stories, road trip and charging experiences, and fun things they’ve learned along the ownership journey.

Victoria Huerta and her Mustang Mach-E.

Victoria Huerta and her Mustang Mach-E.

And thanks to wrenching enthusiasts like Sophie Dower, we have great information on mechanics and aftermarket parts. With such a broad group of women, we can help answer any questions, big or small.

“I've always been a car nerd, but it's always been a bit lonely,” Sophie said. “It's just me and a bunch of dudes in the car community. So, when I saw a group of women who love the Mach-E, I thought this is the greatest thing ever.”

While our community is rooted online, we’re now expanding into regional chapters with tons of in-person events like Cars and Coffee, and track days.

We’re always accepting new members for the Girls Club with tons of online and in-person events planned year-round. Reach out to learn more; We’d love to have you!